The Macallan
Not surprised a new world record is set.
A Six Litre Decanter of ‘M’ Produced by LALIQUE Achieves a New World Record Price at Sotheby’s here in Hong Kong.
The bottle went under the hammer for a record-breaking sum of $628,205, The Macallan M Decanter 6-litre Imperial attracted global interest at a Sotheby's auction, the firm said in a statement which identified the buyer only as an Asian private collector.
This puts the former British colony on the Malt map and will certainly lift the cities profile.
Sotheby's said the bottle sold on Saturday broke the record for any single malt whisky bottle sold at auction, surpassing the $460,000 paid in New York in 2010.
I was at the launch of this Dram and reviewed it in December of last year, you have to give it To Macallan, a job well done on the marketing.
David Cox of The Macallan commented : We are absolutely delighted at the generosity of the successful bidder of the “M” 6L decanter Constantine in securing such a wonderful contribution to a number of Hong Kong charities and at the same time setting a new world record for The Macallan. It is testimony to the craft, quality and passion underpinning the creation of this great decanter. It is a very proud moment for us”. I bet it is.
I was at the launch of this Dram and reviewed it in December of last year, you have to give it To Macallan, a job well done on the marketing.
David Cox of The Macallan commented : We are absolutely delighted at the generosity of the successful bidder of the “M” 6L decanter Constantine in securing such a wonderful contribution to a number of Hong Kong charities and at the same time setting a new world record for The Macallan. It is testimony to the craft, quality and passion underpinning the creation of this great decanter. It is a very proud moment for us”. I bet it is.
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